Don’t Just Create a Solution. Get one to Perform.
IT projects are known for their high failure rate. In fact, it’s estimated that up to 70% of technology projects fail to deliver the planed results. In part, that’s due to poor user implementation. Just because you build it, doesn’t mean they will put it to use. You need to think carefully about how you will adopt change, and consider carefully your user engagement methodology before you launch the solution.
At Evest Data Technology, we’re experts in developing user methodologies that can help you identify an effective workflow for maximizing end-user adoption before you even start your project.
A new software application can help drive your business in the right direction. Used properly, key competitive advantages can be gained. However, without proper user adoption you risk spending time and capital to creating something that will actually hinder your workflow. All solutions should be developed using best practices in user experience design, but it takes more than that to be successful.
Managing the Change
People are naturally adverse to change, and a technology implementation is no different. You need to manage the change, and strategies for this should start before the project is underway. Get users, stakeholders and project advocates to buy in early, so they can help motivate others.
EDT can help your business transition to a better way of doing things by helping to ensure the new way is noticeably better than the old. And we do this by getting your people engaged from the beginning.
Involve the User Personnel
The most important part of user adoption is the people themselves. Start with building personas to help categorize the way main user groups will interact with the system in their daily work; and involve select end-users to contribute to this process. Find out how your staff uses their system, and how the new solution can positively affect the way they work. Consider the new system capabilities, and develop use cases to help define areas of difficulty, and identify methods for improving those areas.
Build the Right Foundation
Site mapping, wire framing, prototyping and mock-ups can help ensure your system is built for successful usability. Launching a prototype to a select group will allow you to determine where fixes are required, and to address any concerns before your general population uses the system. This will help you to build real case studies to better understand where obstacles might arise, so you can develop a proactive plan to help users address these concerns.
Create a Communication Plan for Success
Effective strategic communication is the building block to successfully implementing large-scale organizational initiatives. It engages all personnel involved by facilitating movement along the continUum, as seen below.
A successful communication plan will:
Identify key stakeholders.
List what types of information are of most value to our stakeholders. Also identify optimum means of communication and agree on the format for information that is provided.
Establish the purpose, timing, location and attendees for regular meetings.
State which communication vehicles will be used and whether any steps are required to put them in place.
Include specific steps that the project team and Stakeholders Council can take to keep everyone who will be impacted by the project well informed.
Without a proper communication plan, widespread adoption of a new technology will be hindered.
Need help in developing your User Adoption Communication Plan? Contact us today.
Develop Training Materials for everyone
Once the program is out of the pilot stage, you can develop relevant training material. You’ll want to train users not only on how to use the system, but also on why the change is being implemented. Helping them understand the why will help them see the benefits.
Everyone must be trained for their specific job function, and EDT can help you identify the best approach for your business. We can help you determine the right training matrix, such as videos, reports, manuals and exercises to accelerate user adoption; and can guide your training schedule.
Market Internally for the greater good.
You must market to the end-user. Creating a marketing plan and promotional strategy for internal staff is not a waste of energy.
EDT can guide you toward a comprehensive, branded and cohesive marketing plan that will ensure you build momentum for the project internally.
Communicate news and raise awareness, provide details about training, and incorporate information from the executive sponsor(s) to help demonstrate the importance of the initiative. Content should center on the benefits of the new solution and how it can improve the jobs of the end-users. Utilizing a combination of mediums, you can drive user buy-in and create a buzz to help drive early adoption.
Create and Distribute Content
Your system is only as good as the content shared and utilized. Creating templates and standards, training content contributors and keeping your data effective will ease frustrations and help maintain ongoing user adoption.
EDT Can Help You Enjoy Project Success
A carefully crafted user adoption methodology is an integral part of any desired outcome Putting in the work upfront can help you gain a faster, more significant return on your investment. We can help you build and deliver the right system for your unique business and solution.